Confirming what should have already been made pretty apparent by last season's Community's paintball epic, Dan Harmon made clear to DigitalSpy that he is truly doing God's work in terms of Alison Brie bouncing. The series creator told the interviewer:
I do try many times a season to put Alison [Brie] in a situation, wardrobe-wise, that I know is going to end up as an animated GIF file! I observe that stuff and the way people are consuming it, because I'm a nerd too and I love to obsess about my favorite TV shows.
Harmon also confirmed the depressing fact that, despite all best efforts at boob pandering--and also having smart and funny writing--his show still does not get very good ratings. But that's sad news, so let's not think about that. Let's just look at a few a'them GIFs he was talking about: