Robert Rodriguez for Nike; Sofia Coppola for Miss Dior Cherie

February 22, 2011


If you're in the mood to be sold something by famous directors and celebrities, I've got two options for you today--boy flavor or girl flavor. Finally, commercials presented to you with the same demographic options as the Happy Meals with Hot Wheels or My Little Pony!

First off, we have a Nike ad from director Robert Rodriguez, with the director bringing his apparently here-to-stay grindhouse style to Kobe Bryant, turning the alleged rapist's self-assigned "Black Mamba" nickname into a badass persona used to sell shoes. The five-minute short also features cameos from Bruce Willis, Rodriguez favorite Danny Trejo, and Kanye West, who plays a villain that collects basketball players' sneakers as magic trophies capable of creating spectral players. Remember when this concept would have been a Saturday morning cartoon?

For those looking for something with less instances of basketball bombs, Sofia Coppola directed the omnipresent Natalie Portman in an ad for Miss Dior Cherie. It consists of Portman looking pretty, being girlie, glancing at the sun flaring through the leaves of a tree--you know, classic Coppola.


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